 Jonathan Create Straight
This Straightening Serum is a 100% vegan, alcohol-free, non-oily feeling straightening serum especially good for straightening out even the curliest, kinkiest of hair, without stiffness.
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Use for straight, sleek styled hair that resists humidity and is still silky to touch. A conditioning polymer straightens and smoothes out the kinks while retaining flexibility and movement. Lemongrass Essential Water™ plus ginseng, white tea, aloe, and horsetail adds conditioning body. Sweet almond protein helps strengthen. For protection, Create Straight contains a potent botanical, anti-oxident blend. “Straight, simple, classic is always in style. This serum creates a stunning straight without leaving hair dry or lifeless. Works magic with even the curliest hair.” - Jonathan How ToAPPLICATION: After conditioning, apply a small amount to damp hair. Style as usual. Can be mixed with other Create products or completed with Finish Shine or Finish Hold products. RESULT: Super sleek, super straight, super shiny locks. IngredientsLemongrass Essential Water™- purified, de-ionized water infused with anti-oxidant rich, body- building lemongrass extract to improve shine, condition & body
Straightening Polymer plus Sugar Emollients - gets any hair superlative straight
Sweet Almond Protein combined with Soy & Rice Protein Blend- help to repair damaged hair cuticles and actually improve the appearance of thin, flyaway or frizz-loving hair
Natural Bontanical Extracts (white tea, almond, horsetail, coltsfoot, nettle, ginseng, aloe, hawaiian white ginger & watercress) - stimulate scalp & hair growth, strengthen, condition & improve manageability while increasing shine & silkiness
Anti-humectant Technology - helps retain style & resist any weather
Anti-oxidant Botanical Filters- help to shield hair from environmental damage Simple TipsSimple Tip 1: Use to blow-dry straight. A polymer in Create Straight helps fill and close the cuticle. A hydrophobic element resists curl-inducing water, keeping hair straighter, longer.
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